We're shaping the future of global lottery.
Brightstar Lottery is a forward-thinking global leader in lottery with experience as a system provider, game creator, omnichannel technology provider and lottery operator, providing best-in-class retail and digital solutions and award-winning games. Our expertise in lottery technology, sales, operations, product development, instant lottery systems and iLottery enables our customers to excel and distinguish their lotteries from all other forms of gaming.
Empowering Our People, Collaborating with Partners, and Preserving the Planet
Karri Paavilainen, Vice President, Player Marketing Services, discusses the company’s new Game Recommendation Engine, which offers players personalised eInstant game recommendations via a game lobby.