Case Study

Georgia's iLottery Holiday Campaign Acquires New Players

The Georgia Lottery and our marketing services embrace the excitement of the holidays and promoting iLottery products to adults. One successful campaign is a 12-day holiday contest designed to both thank GLC’s current Players Club members and engage new players.
Aug 05, 2021
Customer Success
Georgia Lottery's 12-day holiday contest, part of Brightstar Lottery's partnership with GLC for holiday iLottery products.

The Georgia Lottery Corporation has seen great success in recent years implementing marketing strategies to support profitable growth and to maximize returns to Georgia’s HOPE Scholarship and Pre-K programs.

Georgia Lottery's 12-day holiday contest, part of Brightstar Lottery's partnership with GLC for holiday iLottery products.