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Brightstar Lottery is a forward-thinking global leader in lottery with experience as a system provider, game creator, omnichannel technology provider and lottery operator, providing best-in-class retail and digital solutions and award-winning games. Our expertise in lottery technology, sales, operations, product development, instant lottery systems and iLottery enables our customers to excel and distinguish their lotteries from all other forms of gaming.

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Case Study

Using Second Chance Opportunities to Drive Lottery Sales

Sep 16, 2019
The California Lottery’s Second Chance portal is powered by IGT’s platform.

Lotteries are constantly looking for opportunities to continue engaging their players beyond the game play itself. One of the most successful ways to do so has been through second chance programs, where lotteries can offer additional prizes to players who enter tickets into separate drawings.

The IGT platform includes every component needed for a lottery to implement second chance offerings, from the player-facing technology to the sophisticated back-end infrastructure to support it.

The California Lottery’s Second Chance portal is powered by IGT’s platform.